Innovation management

Innovation
Management

Gamania has always aimed to meet the living needs of consumers. Through the interconnection and integration of various business groups, we have created a comprehensive innovation management system. In terms of RD strategies, Gamania has worked towards the vision of “strengthening the Group’s IP ecosystem and continuing to grow the all-round entertainment ecosystem” by developing our own IP, performing panentertainment content deployment, building a social platform that best aligns with the attitude and culture of the new generation, continuously investing in the development of mobile games and apps, and competing in the cloud and information security markets. In 2023, the RD expenditure was NTD 653 million, showing an increase by 34.6% compared to the previous year. A total of 86 patents were approved and announced in Taiwan. In the future, we will continue to introduce new AI technology and make full use of the advantages of resources and data of each business group to achieve comprehensive and in-depth applications in daily life, change user experience, innovate the Group’s capacity, and unleash the Group’s synergy to build a comprehensive Eco-Internet Enterprise, thereby laying a foundation for sustainable growth.

Research and Development accomplishments in 2023

  • Building a digital collectible platform for authorized IP
    with the "fun Market."

  • Providing the
    "one-stop blockchain as a service (BaaS)."

  • Achieving the IP application in multiple scenarios.

  • Launching the "Convenience Store Pocket Edition," the self-made mobile game as well as the new version of game IP with expanded virtual-physical integration experience.

  • Launching the Chibi Maruko-chan mobile game with the basic framework of match-three games for subsequent game applications.

  • Developing Al technologies in terms of art, speech, text and music, and integrating into the development process to increase productivity and quality.

  • Completing the development of Pili core gameplay,
    demonstrating the core battles and related art advantages.

  • Providing innovative Al smart customer service to increase customer service efficiency and accuracy.

Innovative IP development

The original creation capacity in Taiwan is considerable, but the development thereof has been hindered by a lack of resources.

In response to the market trend, Gamania announced at the end of 2023 that it would launch three major projects in the coming year,

with targets such as a growth of more than 60% in the number of original works, more than 10 million views on the platform, etc.

Gamania will focus on three aspects—cross-sector development, recruitment, and talent training enhancement—and enter the overall Asian market, to further drive the Group’s ecosystem flow and business and contribute to the overall operation of Gamania.

Cross-sector adaptation

Cross-sector projects will be launched to create upgraded entertainment experience for users. For example, based on the collaboration with cross-sector partners, the original work under the Company’s platform, "Three Unmarried Women," will be made into physical books and adapted into a stage play; more further applications based on the story will be launched as surprises for the fans.

Rising Star Project

Manga Star and Literature Star (MOJOIN) both provide a "creator platform" for creators to submit their works. Creators may even be selected as the "rising star authors" or "official contracted authors" of the platforms. The "rising star authors" may take official training courses and receive guidance from well-known authors, and also submit proposals to become "official contracted authors."

Cultivating Talents

Stable pay, subsidies for hiring assistants, continuing education plan, and more possibilities for cross-sector creation are provided for the officially contracted authors. We will also collaborate with film and television companies to develop training plans that combine courses and industrial practices for screenwriting talent needed in the fields of comic, novel, film and television. Moreover, we will work with the comic-related departments of universities to support the students’ transition to their careers by providing them with suggestions on creation and future directions.

Innovative and diversified management

Gamania aims to become an international network group with powerful high-tech advantages. With the strategy of diversified management adopted and the development blueprint that support the Group in the network technology industry as the direction, we focus on game operations, technology RD, and expansion of the scope of AI technology applications, hoping to provide more globalized network technology services through internal and external innovation.

  • For internal innovation, we encourage employees’ intrapreneurship and provide the required entrepreneurial environment, capital, and various resources, not only satisfying employees’ needs for self-fulfillment and retaining outstanding talents, but also stimulating the active performance of the organization and sparking new growth of the Group.
  • As for external innovation, strategic investments in start-ups are made to acquire key technologies, accelerate product development, and gather innovative management/technology teams and talents. The purpose is to enhance the Group’s competitive advantages and create new business development opportunities, and thereby boost the growth momentum of the Group’s medium- and long-term revenue and profit.

Patent strategies and objectives

Gamania is committed to RD and innovation, and invests RD resources in accordance with its operational objectives. It has developed the “Management Plan for Intellectual Property Rights” to reduce operating costs and risks while improving corporate profitability and achieving industry leadership. The Company regularly submits its Management Plan for Intellectual Property Rights to the Board of Directors every year; the latest submission date was November 6, 2023.

Technology leadership

Continuously invest in technology research and development and patent layout for related services to maintain our leading position in the industry.

  • Completed patent searching and analysis

On the premise of connecting the Company’s operational objectives, we cooperated with the RD unit to search and analyze the fields of AI fraud detection, AI feature learning, electronic payment and NFT application, in order to grasp the industry’s technological development trends and layout status, carry out corresponding research and development and breakthroughs, and protect the deployment of key technologies by applying for patents.

Protection of intellectual property right

Comprehensively protect the Company’s research and development achievements, strictly require notarization of patent and trademark applications and copyrights, and implement the Group’s intellectual property right policy.

  • Conducted 10,000 trademark searches for major areas of operation and planned areas of operation, and prevented and canceled similar trademarks based on assessment
  • Planned to introduce the TIPS (Taiwan Intellectual Property Management System) in 2024 to facilitate the upgrading and perfection of the internal intellectual property management system