Innovation management

Innovation
Management

Gamania consistently aims to meet consumers’ needs as its core objective. This is achieved through the resource integration and collaboration across its various business groups, facilitating comprehensive innovation in operational management. In terms of R&D strategies, Gamania has continued to work toward the its applicability vision of “strengthening the Group’s IP ecosystem and continuing to grow the all-round entertainment ecosystem” by actively developing our own IP, performing pan-entertainment content deployment, building a social platform that best aligns with the attitude and culture of the new generation, and continuously enhancing the development of mobile games and apps. Furthermore, Gamania strategically positions itself in the cutting-edge fields of cloud applications and information security technology. In 2024, the R&D expenditure was NT$818 million, showing an increase by 25.27% compared to the previous year.

In recent years, the Group has progressively integrated AI technology to transform user experiences and enhance the efficiency of digital services. In the future, Gamania will continue to explore this direction by expanding AI application scenarios toward the goal of building an enterprise with a holistic entertainment network, thereby laying a solid foundation for sustainable growth.

Innovation R&D investment | Innovative development outcomes in 2024

  • Developed the B2B comprehensive AI business solution, Vyin AI, which boasts unique advantages in processing unstructured data and reducing the risk of AI hallucinations.

  • Offers Vyin Chat, a communication technology solution for enterprises, providing high availability, reliability, and stability for real-time chat, voice, and video services.

  • Launched VieFor, a new gamified socializing product where users can promote diverse topics, interests, and creative content.

  • Incubated brands like "Cultural and Creative Leader" and "Team Music Project,” realizing cross-IP collaborations.

  • We developed the RPG turn-based mobile game on our own, to extend new original IP works in collaboration with a well-known domestic IP. We also developed the “CHIBI MARUKO CHAN - Cheerful Spirit!” and launched in a total of 10 countries inclusive of Taiwan, Hong Kong, Macau, Japan, Korea, and Southeast Asia. In 2024, we participated in the anime convention through Gamania Carnival.

  • Launched virtual idol applications, completed the production of two programs: "Gamania Broadcast! It's Okay!" and "Miss Honey's Entertainment Report,” and utilized the AI virtual human "Xiao Yuan" to participate in programs and major media events, to expand the application of virtual characters in information content and media fields.

  • Launched 27 original comics and 13 original novels.

  • Established a comic translation mechanism combining three LLMs, and will continue to research and develop tool-based interfaces and processes.

Innovative IP development

Taiwan possesses abundant original content and creative talent in areas of comics, animation, games, and music, showcasing diverse cultural energy. However, due to insufficient resources, such as funding and commercial scale, many original works face difficulties in promotion and market penetration, unable to realize their potential value. Gamania has long focused on the development of the cultural content industry and actively responds to market expectations for local original works by launching multiple IP incubation projects and cross-industry collaborations. These include the “Team Music Project,” “Cultural and Creative Leader,” as well as comic/novel adaptations like “Born for the Spotlight,” and the MOJOIN Comic Creation Festival. Through these strategic collaborations, Gamania provides original content with larger-scale development opportunities, allowing Taiwan’s original creativity to be seen by more people in daily life and the international market.

Cross-sector adaptation

  • Launched derivative comics and novels from the popular TV series "Born for the Spotlight".
  • Following "RESCUTE," released "Xtreme Deep Field Project: Meow," a comic adaptation of a popular Vtuber.
  • Collaborated with renowned astrologer Jesse Tang to release the romance zodiac comic "Destined Houses”.
  • Partnered with popular bands Bestards and Mango Jump to create the second installment of the music crossover project "Check What You're Listening".

Rising Star Project

  • Regularly implements New Star Program to offer creators contract signing opportunities and guidance from renowned authors.
  • Held the first MOJOIN Comic Creation Festival, collaborated with publisher Kadokawa Taiwan, and received over a hundred comic submissions.

Cultivating Talents

  • Provides officially signed authors with stable remuneration, assistant subsidies, professional development plans, and opportunities to explore more cross-domain creative collaborations.

AI Application

Facing the global digital transformation driven by the AI wave, Gamania Group, during its strategic transformation, identified key challenges in adopting AI. Therefore, in 2024, the “AI Innovation Lab” was established to actively develop cutting-edge technologies and expand into international markets. By launching the enterprise-grade innovative AI brand, Vyin AI, Gamania is committed to providing reliable solutions and building a digitally sustainable and competitive future.

Addressing the challenges of generative AI technology in commercial applications, Gamania starts from enterprises’ pain points during operations, and focuses on resolving core market concerns about AI commercialization. Through the self-development of two core technologies – building LLM models that mimic the human brain and independently developing the Distilled Retrieval-Augmented Generation (RAG) architecture – Gamania targets enterprise-level application scenarios. It has developed three main products: Vyin Brain, Vyin RecSys, and Vyin Star, to comprehensively cover multiple enterprise application scenarios to become an expert in AI business solutions.

Vyin AI Core ProductsProduct contentProduct benefits
Vyin BrainGen AI chatbotReduces customer service operating costs and enhances user experience.
Vyin RecSysAI product recommendation systemAchieves data-driven growth and increases product revenue.
Vyin StarAuthorized celebrity virtual avatarConverts celebrity influence into product revenue.

Beyond developing Vyin AI solutions, Gamania is actively exploring the potential of AI technology in cultural creation. By integrating AI into the ACGN domains, Gamania aims to not only enhance creators’ efficiency but also transform user experiences, enabling more personalized and diverse creation approaches. Gamania plans to integrate AI Agent concepts into the following areas to promote innovation in the ACGN field.

應用場景說明
Plot Creation AgentIt assists creators in quickly developing stories and guides plot development, character interaction, and dialogue design. It enables AI to automatically optimize content, provide style adjustments, plot branching, and cultural adaptation; and supports multimedia creation, enabling the efficient creation of unique stories.
Manga Design AgentIt automatically generates storyboards, scene designs, and character interactions; provides suggestions for panel composition based on plot requirements; and helps creators quickly complete sketches, background designs, and detailed drawings. It also assists in adjusting character poses, facial expressions, and art style, making the manga creation process smoother and more efficient.
Game Interaction AgentIt provides intelligent game level design, character interaction, and challenge system generation; optimizes game content based on players’ behavior and feedback, thus enhancing game interactivity and immersion.
Game Testing AgentIt performs automated game testing, including functional testing, performance testing, and debugging; quickly identifies and reports errors, verifies compliance with design requirements; and allows for test process adjustments, thus reducing manual testing time and costs and ensuring game quality, fluidity, and stability.
Project Management AgentIt enables real-time monitoring of project progress and produces progress reports based on task completion; issues early risk warnings to Project Managers (PMs) promptly. If project delays, resource shortages, or other potential issues are detected, AI proposes adjustment suggestions to help PMs address risks in advance. AI can also automate a large number of management tasks, thus reducing the Company's reliance on manual labor and lowering human resource costs. This allows teams to dedicate more energy to innovation and core business.

Innovative and diversified management

Gamania aims to become an international network group with powerful high-tech advantages. With the strategy of diversified management adopted and the development blueprint that support the Group in the network technology industry as the direction, we focus on game operations, technology RD, and expansion of the scope of AI technology applications, hoping to provide more globalized network technology services through internal and external innovation.

  • For internal innovation, we encourage employees’ intrapreneurship and provide the required entrepreneurial environment, capital, and various resources, not only satisfying employees’ needs for self-fulfillment and retaining outstanding talents, but also stimulating the active performance of the organization and sparking new growth of the Group.
  • As for external innovation, strategic investments in start-ups are made to acquire key technologies, accelerate product development, and gather innovative management/technology teams and talents. The purpose is to enhance the Group’s competitive advantages and create new business development opportunities, and thereby boost the growth momentum of the Group’s medium- and long-term revenue and profit.

Patent strategies and objectives

Gamania constantly pursues R&D innovation, allocates necessary R&D resources based on operational goals, and has established an IP Management Plan.This plan aims to systematically promote the identification, protection, and utilization of relevant assets, reduce risks arising from infringement or non-compliance.A robust IP management system helps reduce potential operational risks and management costs, enhances R&D efficiency, boosts overall corporate competitiveness, and consequently strengthens the Company’s position in the industry. The Company regularly submits its Management Plan for Intellectual Property Rights to the Board of Directors every year; the latest submission date was November 6, 2024.
As of 2024, the Group has filed 132 patent applications domestically and internationally, with 115 patents granted.

Strengthening employees’ awareness of intellectual property protection

• Two employees obtained self-evaluator qualifications to have the right to sign self-evaluation reports.

• Increased IP confidentiality investigations and reminders for new hires and departing employees.

• Planned internal training courses.

Refining the IP management system

• Revised the method for controlling and maintaining the retention period of confidential documents.

• Established patent search checkpoints during the R&D process to identify the scope of relevant patent rights early on.

• Reviewed, modified, and newly established 29 systems and documents.